Set design & styling for Matalan
Interior stylist FAQ
1. What is an interior stylist?
An interior stylist is someone who makes products, rooms and spaces look beautiful for photographs, video, exhibitions, events and in store. My job is to bring a band’s vision to life through art direction, creative styling, props and clever styling tricks so the end result feels polished, aspirational and full of personality. My styling work will help sell you products to your customers and elevate your brand, and give you content to share across social media.
2. What is your Styling background?
I’ve worked in interiors for over 20 years, starting as a magazine style editor on House Beautiful before becoming a freelance stylist. Over the past twenty years I’ve styled cover shoots for Ideal Home, House Beautiful, HomeStyle, Your Home, Country Homes & Interiors, 25 Beautiful Homes, The Guardain, The Sunday Times….to name a few.
As a London interior stylist and creative directror, I’ve collaborated with many high street and luxury brands like The White Company, Laura Ashely, Earthborn Paints, Ian Mankin, Debenhams, House of Fraser, and even styled the ‘Dream Home’ at the Ideal Home Show and the ‘Show Home’ at Grand Designs Show. I’ve also worked on many home decor TV shows as an art director
Whether I’m shooting in my own Brighton home or working on a commercial campaign, my background means I know how to create images that inspire and connect.
Check out my list of clients & collaborations here.
3. Where are you based?
I live and work across Brighton, in East Sussex. I take on shoot commissions regularly across Sussex and most of my work is in London. I’m available as a Brighton stylist, Sussex stylist, or London interior stylist, and also travel for shoots and collaborations across the UK. I have styled shoots internationally in the Middle East, Australia, New Zealand, Hong Kong, New York and South Africa.
4. How can I get in touch with You?
You can reach me via my contact page to discuss your project, collaboration or commission. I’ll come back to you as quickly as I can. Or email me at [email protected]
5. Where can I see examples of your Styling work?
You’ll find a wide selection of my work in my portfolio and I post my latest projects on my blog where I share recent shoots, new brand collaborations and client work. You can also see my styling in titles like Ideal Home, House Beautiful, HomeStyle and Country Homes & Interiors.
6. What is your Creative style?
I’m known for my love of forecasting interior trends and how I seamlessly blend them into my set designs for my clients and brands. I pride myself on creating interiors that are aspirational as well as warm and welcoming. Whether I’m styling a Brighton home, a London brand shoot or a Sussex renovation, I love to bring character, warmth and personality to a space so it feels stylish but never staged.
7. What types of interior styling services do you offer?
I offer a mix of styling and media services including:
- Editorial and magazine shoots
- Commercial styling for brands and campaigns
- Props styling and sourcing
- Residential styling for homeowners
- Creative direction and shoot production
- Social media content creation – please see my instagram account @maxinebradystyling
- Shoot production
- Location hunting
- Podcast hosting
- Panel talks, workshops and tips for press releases
You can find out more on my styling services page
8. How does the commercial styling process work?
The process starts with an initial consultation to understand your brand, product or brief. I’ll then create concepts and mood boards, source props and locations, and manage the styling on set all to match your budget. I’ll pull a team together including set builders, curriers, assistants, photographers / videographers and models.
Each project is tailored to your needs – whether you need me as a props stylist, shoot producer or creative director.
9. How much does it cost to hire an interior stylist?
Every project is different, so my rates depend on the scope of work, location and the length of the shoot. And what your budget it as well. I usually work on a day-rate basis for prep and shoot days. I am open to offering a discount to new clients and for longer productions.
Best thing to do is to get in touch with details of your project and I’ll provide a tailored quote.
10. Do you work with clients outside Brighton and London?
Yes, absolutely. While I’m based in Brighton and often work as a London interior stylist and have lots of on going projects as an East Sussex stylist. I regularly travel for shoots across the UK and have been as far as Birmingham, Newcastle, Liverpool and Edinburgh for my clients.
If you’re further afield, let’s talk – I can often work remotely on concept and mood board creation too.
11. Do you Offer props styling and shoot production?
Yes. I love sourcing the right props to bring a shoot to life. I also handle logistics like transport, returns, set-up and creative direction. Many of my brand clients book me as both props stylist and shoot producer, so everything runs smoothly from start to finish.
12. How far in advance should I book you?
Ideally, depending on he project book me at 4 weeks ahead, especially for larger commercial shoots. But if you’re working to a tighter deadline, I have been known to turn around a shoot in less than a day! I understand that some projects are always last moment, and I work well under pressure.
I hope this Interior Stylist FAQ has helped you. Please email me if you have any other questions.